In the interests of creating some actual conversation in this place, that’s not petty (admitting that I’m guilty of pettiness too on occasion), and is actually constructive. I’d love to start a conversation not just about R21 and subscription costs, but where our skill-sets and our beloved software will be in 3-4 years time. Because ultimately we as users, will shape C4D’s future to some extent.
You see, personally, I want to get the hell out of traditional 3D production, whether that’s boring corporate designs for Apple, or some half baked motion graphics piece for Salesforce. I’d like to start exploring what’s next: emerging technologies like VR, AR, virtual production and more. With C4D’s ease of use, there’s a lot of room for us to grow in these areas.
Several things I’ve seen online lately have blown my mind. New technologies that people with the financial means and motivation, are slowly introducing to production. They’re ideas I’ve had myself in the past, but ultimately things I couldn’t pursue due to lack of funding or any understanding of how to get my own concepts into development. Something that’s about to change… Anyway.
Consider The Lion King re-make… Aside from its failure in terms of box office success and the critical uncanny valley animation, it represents a massive shift in the way we think about film making. This was shot in a gaming environment, all in VR, w/ makeshift weighted camera rigs that felt real, a whole crew inside of a VR world, making creative decisions. And then the ability to take that recorded information from Unity and some how transfer it over to Houdini. That’s the kind of thing we should be figuring out how to do in C4D. Like how can we capture data and the get it up and running in C4D. That’s a conversation I’d love to have with you all.
Another example of incredible step forward in the world of digital sets, is this effort from Unreal in collaboration with Lux Machina. Please watch, it will impress ---- https://www.youtube.com/watch?v=kFBha5BE38k
These guys are taking a tech demo from 2 years ago: Mapping projected digital environments to camera movement. Ever since I saw the original sci-fi demo, I’ve been thinking about it’s potential to shoot low-budget, but high quality CGI short films.
Personally I have an AR project in mind that’s a great use case, something that doesn’t deviate greatly from the aforementioned concepts, but has yet to get a mention. And when I think about it, it’s as though If I don’t create it myself, it’s creation will almost be an inevitable consequence of AR development. So instead of reading the news 5 years from now and thinking “Son’s of bitches stole my multi-million dollar idea”, I’m jumping on it now and seeking investors soon.
And on that note, I want to talk to possible collaborators here, about our ideas, about how Maxon may see what we’re doing and adapt, about ways to shake up the industry moving forward, keeping our world relevant, while sticking with our favorite software.
I think these sorts of conversations in this small community, can lead to bigger things.
Anyway - End rant.
Just hoping to spark some interesting conversation.
Stuart Lynch | 510-541-5158 | http://www.project1media.com