All Nick! Thanks for asking these questions. However, these seem to be more in the story creation and overall higher level direction side rather than for a lowly cinematic artist as myself
I work with the director/art director who have already established their world and art and will try my best to showcase their vision with my abilities. So this question might be better for a director/art director to answer.
Would the lore have a big impact on the direction? For instance, WoW seems to show very story driven, but it also show cases the classes? Should a cinematic suggest vaguely the game play?
Many thanks!
Nick
The lore definitely has a huge impact on the direction! That’s the first thing that the director and art director get their heads wrapped around before starting any brainstorming. It’s all about the world, and the characters that set the piece. Then the cinematics team can set the tone and our own style to imbue into the cinematics and over arching video game story. Sometimes, game play does dictate what needs to be shown. Perfect example would be the first World of Warcraft cinematic where the characters show their abilities like the druid shape shifting into cat form, or the hunter dwarf with his bear pet. Or in The Burning Crusade cinematic where you see the Blood Elves taking the mana from the wyrm or the priest reviving/healing the fallen orc. Also in the Starcraft cinematics, you get the same thing with Kerrigan or the siege tanks. So they do impact on what we should/could show in our cinematics (but in a more robust and realistic way). Hope that helps!

… what should i study next? and would be the best institute, school or whatever to do it online? actually i have a good foundations about modelling , and i’m able to buil complete characters in zbrush with accersories , weapons etc , but i know that i can be a better char artist , so i dont really know what should i study to improve it all , i mean is texture painting and shading the next step ? or maybe lighting for a char turntable? or render? or rigging ? i dont really know what should i study next or even where in so many online schools , can you give your opinion please? thinking about i really want to reach blizzard level to join in haha