As you have read in the other thread, samples for our three new books came in yesterday.
The one unexpected hit that we’ve had in the last week has been ELEMENTAL, the new Discreet art book that we were invited to make. Pre-orders are now available online at the Ballistic Publishing website, and the book will also be on sale at SIGGRAPH next week. Bundling discounts are available, so if you haven’t already gotten EXPOSE’ 2 or D’artiste, you can bundle them and save.
Sample pages (more)
Doubts and Criticisms Vanish
When we first announced ELEMENTAL, we were met with mixed reaction and criticisms. This came mostly from software zealots using other packages and freaking out that CGTalk was being biased towards Discreet. I too, began to feel a little sceptical after the mixed reactions, however, yesterday that all changed. Holding the book in my hands, I realized that this is one of the best 3D-specific art portfolio book that has ever been put together. Whether you like it or not, artists around the world have done excellent works with 3ds max and it’s now all collected in one volume, that is ELEMENTAL.
The quality of production and print is absolutely flawless. Irregardless of the software or tools used, this is an awesome 3D art book featuring really incredible art works. The book has exceeded everyone’s expectations and it will be one of the hits at SIGGRAPH this year, guaranteed - in fact, it would not surprise me if ELEMENTAL outsells EXPOSE’ 2 at the show.
To clarify and emphasize to the community: We are not biased towards 3ds max or Discreet, this book was produced as a direct result of Discreet approaching us to collaboratively create a portfolio showcase that they could use to market 3ds max We are open to making books with everyone and are dedicated to art in general.
What makes ELEMENTAL different from EXPOSE’
What struck me about ELEMENTAL is that it features almost all (if not totally) 3D works. This is markedly different from EXPOSE’, which is a general CG (2D/3D/digital art) book. What this also means is that there is very little overlap in terms of imagery with EXPOSE’. There is a lot of work in ELEMENTAL that is not in EXPOSE’ and it’s all 3D.
The name ELEMENTAL
We named the book ELEMENTAL because of Discreet’s product naming convention that alludes to elements: e.g. combustion, inferno, fire, flame, frost, etc. 3ds max’s codename at one stage was ‘magma’, which was dropped for the final product (for whatever reason, not sure).
So there you have it folks, another great book from us. ELEMENTAL is really an unexpected surprise hit for us and I’m proud that it came through so well, despite all the criticisms and doubts, which will be long gone once everyone sees the actual book.
PS: Before anyone enquires about the image we used for the plug. It’s “Eun” by Park Woo Young from the Republic of Korea, using 3ds max and Photoshop.