Indie Games Go Retail (Boxed edition of several IGF entrants)

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Old 05 May 2006   #1
Indie Games Go Retail (Boxed edition of several IGF entrants)

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"Indie games aren't commonplace outside of the World Wide Web. Despite that, Moondance successfully wooed Best Buy to stock "IG: Independent Games" on their shelves beginning last fall. The disc features such casual games as the engineering sim "Bridge Construction Set" and the popular robot battle game "Dark Horizons Lore Invasion."


"Our strategy is to have games for all kinds of gamers: traditional gamers, family gamers and now independent gamers," says Chris Koller, merchandising director for video games at Best Buy. Moondance's biggest challenge has been convincing retailers like Best Buy that this subculture of gamers don't just wanna play indie games online at sites such as GameTunnel.com and MadMonkey.net. "

>>LINK<<

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Old 05 May 2006   #2
Thats fantastic news!

I'd lost all hope of retail outlets taking indies seriously. (I'm patiently waiting for digital distribution to really take hold)
The film industry seems to have a balance of sorts; both mega-studios and smaller outfits are able to get their product to the consumers. In games, at the moment, its only really the big studios that are able to get their products out there. Which, due to publishers being so risk adverse, means that the majority of titles released are sequels and proven genres...

..Lets hope this is the start of a much needed change!
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Last edited by lostlittleboy : 05 May 2006 at 01:41 PM.
 
Old 05 May 2006   #3
Wow that's good to hear!
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Old 05 May 2006   #4
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