Polar Bears Short by Animal Logic

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Old 01 January 2013   #1
Polar Bears Short by Animal Logic

Apparently no mentions of this going around, seems to be flying low on most radars for some reason, so I thought it might be worth posting:

Latest short finished by our TVC/Short form department for Coke.
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Old 01 January 2013   #2
It was so good - it was worth posting 4 times ... lol
Old 01 January 2013   #3
Looks nice but I could not watch it till the end.
Old 01 January 2013   #4
Your CG Polar bears have taken over all of GD!

Sorry, couldn't resist. Its a nice short... Thanks for posting!
Old 01 January 2013   #5
it's really sweet
Old 01 January 2013   #6
Those colors just look hard to watch at for long periods of time.
Old 01 January 2013   #7
I thought it was cute, what's not to like about polar bears? Beautiful environments as usual. Nice one!

Old 01 January 2013   #8
I watched all of it - really impressive work.
Old 01 January 2013   #9
This is strange. It looks like Happy Feet 3 with unpolished script and editing. Somebody should cut 50% of this, fix all the shots that were approved in a hurry and then they'll have a really nice short.
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Old 01 January 2013   #10
Quote: Those colors just look hard to watch at for long periods of time.

Agreed, blown out and over saturated with no detail.

Old 01 January 2013   #11
its a nice short but I think some people in AL must have got bored, same style and design all over and over again, is it just because of the 'name curse'?
Old 01 January 2013   #12
i thought how they handled the fur properties when in/out of the water was good...
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Old 01 January 2013   #13
Cool! I really like it.

It does look like Happy Feet, but maybe that's why Coke or their ad agency went to AL.

How was Ridley Scott involved? Was he at AL working with your shorts department?

I wouldn't call 330K views in one week flying low on the radar.

Old 01 January 2013   #14
I love the colors, but i have problem following the characters since they looks the same.
Old 01 January 2013   #15
Originally Posted by LuckyBug: Looks nice but I could not watch it till the end.

Definitely could have been more economical. Some gags could have been shorter or left out.

It does kinda tie it all in at the very end. But you're kind of left wondering where it's all heading in the middle of the short.

Could be because Jack and Kaia kind of compete as "main flagpole" for what is being talked about? Again.. I feel it could have been "smaller"... Would have suggested merging Kaia and Jack as the same character and skipped the "Scale new heights" gag and gone straight to the "Embrace all differences" issue which is the main point in the end and choose either dancing with the birds or swimming with the birds, but not both.

Still.. very good animation.
"Your most creative work is pre-production, once the film is in production, demands on time force you to produce rather than create."
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