I came across much concern by those who are attempting to integrate Lightwave OBJs to Maya. I found a lot of semi-misguided alternative replies that requires third party applications such as Acutranz, Point Oven and others.
You dont really need those applications if your just migrating OBJs from Lightwave to Maya...check this out.
If you cant view tutorial, do download and install current Flash media player at Adobe.
There are other alternate routes to take when integrating OBJs such as migrating through FBX formats. This tutorial is basic and will cover grounds with just LWO conversion to OBJ and allowing your UV's to be read in Maya...enjoy!
3Demenita @ www.CypherMesh.com (http://www.cyphermesh.com)