The Durex film, featuring three energetic condom balloon animals, was recognized for both its creativity and viral success. The award-winning project can be viewed via the Superfad website here: http://www.superfad.com/player.php?project=251&item=566
"We are all really excited to receive the CLIOs! I mean, who would have guessed?" says Superfad Creative Director Rob Rugan. "We always thought this spot was going to be cute, but in order for it to work, we knew we had to go all the way. But then we also had to know when to pull...(pregnant pause)...back. I guess it all just came together. In the end, we are stoked about the award and would like to thank the agency, our balloon animal clown, the CLIO judges, and the smooth stylings of Barry White."