View Full Version : Audi Q5 'Unboxed' tv ad

01 January 2009, 11:06 AM

Click on the pic in the link for the ad.

edit: Those nice folks at Audi have made a 'Making of' video. As you might expect there's not much techy detail about how it was done but it's a nice overall view of the whole process.

01 January 2009, 11:42 AM
That was fantastic - very original idea and nice to see a different approach to doing stuff in 3D. Great job Passion Pictures. Thanks for the link.

01 January 2009, 12:26 PM
Great commercial with a very clever approach! :thumbsup: excellent work :)

/ Magnus

01 January 2009, 01:29 PM
hey de trriba drriba hmbrr brr...
nice :thumbsup:


01 January 2009, 02:00 PM
That is brilliant.

I was actually a little sad when the real car came on screen.

01 January 2009, 05:00 PM
awsome commercial and from the reviews that im reading, thats a good car as well. who knows, maybe ill bite sometime next year. Definately made the top 3 on my list heh.

01 January 2009, 05:13 PM
i LOVE this ad. Original, beautiful, well done. Love it.

01 January 2009, 11:22 PM
It's a bit of rubbish, been badly drawn on, with wobbly animation, and yet, as usual PP still manage to make it original and watchable enough and for me to go off in a sulk of jealousy...

01 January 2009, 01:11 AM
very clever... interesting that they made practical cardboard versions to get those 'unpredictable' wrinkles and bends. thanks for sharing.


01 January 2009, 04:06 PM
I've just updated my original post ( to add a link to a 'Making Of' video posted on the Audi Channel website.

Direct link...

CGTalk Moderation
01 January 2009, 04:06 PM
This thread has been automatically closed as it remained inactive for 12 months. If you wish to continue the discussion, please create a new thread in the appropriate forum.