View Full Version : BancorpSouth EquityLine spot (3D strokes)

02 February 2005, 04:52 PM

We just finished this commercial a few days ago, and it started running last night. We're working on some revisions right now which will be update on the air soon, but here's the spot as it stands at the moment. It's one of a long line of spots we do for BancorpSouth. Their on-air identity has always been very modern (all their spots are CG), but very sparse, with a kind of "less is more" feeling. This one is for their Equity "line" of credit. Enjoy. (
(about 3 MB, Windows Media)


02 February 2005, 06:40 PM
i was always wondering why people are using wmv file format. quicktime would be much more universal (industry standard -> mov/avi whatever). a lot of people here are using macs, you know :)

would love to see it but i just cant -> or im just too lazy to d/l wmp and install it.

02 February 2005, 08:16 PM
Yeah, thanks for posting. I have a WM file because it's what my client requested. This isn't a hobby, so I guess you could say I'm too lazy to make a QT just for posting on CGTalk. :)


02 February 2005, 08:35 PM
i like it a lot!... very cool!!!

02 February 2005, 10:27 PM
Thank you, Liffaman. There are a few other pieces on our website. I think another BancorpSouth spot or two, even. Samples section. (


02 February 2005, 11:39 PM
Nice job Ricky, I am just down the road from you in Meridian:thumbsup: What animation system did you use to do the line movement?

02 February 2005, 03:50 AM
I like the idea a lot.

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