View Full Version : X-Mas TV Advertisement

12 December 2004, 11:45 PM
Hi everybody!!

We from Seagullsfly just finished a 30" TV Ad for Christhmas...

It shows the difficulties of Santa Claus at the different parts of the world, and how it is easy for him to be here in Rio... :)

I can send the text for you guys if you want...

There are a few more download options at our website, so if you prefer go to (

Hope to have some good critics on this one!!



12 December 2004, 01:18 AM
Cadinho, nicely done. simple characters conveying action through effective animation. I like it. great use of colour in "chinatown" scene (excuse my ignorance), snowy town scene and africa scene.

The environment seems lacking sometimes - very particularly in the beach scene, surfing scene, and somewhat in the africa scene. i think these scenes take away from the animations quality. i think the audience attention to the environments level of detail could be minimalised through better use of colour and cinematography.

from the environment seen through the camera angles the world looks very small, like it is existing inside a one of those snowy balls with the little house inside and the snow that you shake around and make look all pretty. im not sure if this is the style you are going for, but it exists strongly in the final beach scene i feel. this may be remedied by adjusting the horizon level to be more mid-screen, so the audience is not constantly looking down upon your characters.

nice job.

12 December 2004, 01:17 PM

Yes, I have to agree with your comments about the "Inside tha box" feeling. Thanks for the tips!!! We will pay more attention to that with our future projects...
I think that the cause for that is that we had to minimize everything we could because we only had 3 weeks to do this commercial... :shrug:

Anyway, we had a lot of fun with that... :)

Here is some screenshots of the movie to those that doesn't have a fast internet connection...

12 December 2004, 02:17 AM
Lovely animation! I really liked the lighting and the overall mood of the advert :) Even though the environments were quite simple in areas, I thought it suited the feel of the piece, and the lovely tones and lighting really made a great impact.

Great work :thumbsup:

Plugged on the front page so we can inject some holiday spirit into CGTalk!

12 December 2004, 02:34 AM
OMG... you just bring the magic of x-mas for all the kids. The lighting is incredible.

12 December 2004, 02:44 AM
very nice, I love the colors! That put me in the spirit.

Great work

12 December 2004, 02:49 AM
Great colors :)

Mungo J
12 December 2004, 03:27 AM

lovely animation,
coherence of style, color scheme, direction and animation are all great, and those bouncing kids are adorable!

only animation crit is maybe the surfing which to me looks a bit smooth and easy-going (does that make sense?) and the running through the serengeti, in which santa looks a lil bit odd (can't figure out exactly whats odd tho - its 3:20am for me and they're very small anyway), but still amazing work.

the company website is veeery nice too, actually quite fun looking at you guys round your office! you really get the feeling you guys love your work just from that bit,

cool, look forward to your next works!

Tor Potter
12 December 2004, 04:17 AM
I thought the 3d-characters matched the plastic models the company uses really well. I especially liked the way Santa's surfboard interacted with the water. Great stuff!

12 December 2004, 04:22 AM
great work, nice style.

12 December 2004, 06:39 AM
love the lighting....simply superb stuff....i was immediately reminded of that classic coca-cola ad done using final render....

12 December 2004, 06:48 AM
great concept-d/l it now

12 December 2004, 07:48 AM
what codec did you use? its crashing my media players

12 December 2004, 09:22 AM
Nice colors and lighting, nice animation too.
I like the first and third part most :)

12 December 2004, 10:24 AM
The stills look very very cool,love the lighting and shading,my internet connection sucks,so i cant check out the animation,but im sure its good.Very cool work guys.

leigh:how about wensday at 18:00?

12 December 2004, 11:21 AM
You guys at Seagulls Fly, do you ever sleep? :wise: Man, you keep doing great stuff!

I really like the general look of the ad, the lighting, the animation, the models. Simply great.

The fact of being made in only 3 weeks... possibly with little or no sleep... makes it even better.

And congratulations for the front page in CGTalk!

You guys rock! :buttrock:


12 December 2004, 12:17 PM
Muito bom!

Congratulations on yet another great CG small movie!

All the shots are lovely, specially the European shot, the snowie Xmas feel you put into it is lovely!

Models are great, shaders are really good and effective, lighting is really well achieved and the overall compos completely do the job in tying it all together.

Btw, i don't get the "inside a box" feeling in any of the shots. They all look preety good to me.

Only bit i don't like that much is the water on the surf shot. Somehow it looks too "3d" to me.

All in all, the best Xmas 3d small feature i've seen this year! Congratulations!

12 December 2004, 12:37 PM
Santo crepe!

3 weeks from start to finish? You may work in some madhouse! Clients sure love your work much more than your family!

I loved the art direction! The layouts and colors alone tell the story.

Congrats for the plug! (the front page plug, i meant)


12 December 2004, 01:01 PM
Yeah right ZNP... you said it all!!
I believe that there's no CG Artist wife that likes her husbands job... :sad:

Anyway... :shrug:

Yeah, I'm glad you all noticed the color schemes throughout the movie because we worked a lot on that... I mean, the red for China, the brown for Africa, blue for europe and the yellow for Rio... It really gives a good mood to the scene... Credits for Joana Carneiro Peixinho ( and Gabriel Loke (nos site), our 2D artists responsible for the color schemes and layouts!!!

12 December 2004, 01:06 PM
Nice animation. The chinese part is just perfect, I loved it!
the european part is so cute! =)

(this part is beyond my English, so I'll write in portuguese)

o vídeo inteiro é muito bom, mas eu não entendi direito aquela parte que o papai noel pega a onda... atrás dele (na onda) ficam umas partículas meio estranhas. Isso é a única coisa q eu vi que não tá perfeita no filme. o resto é genial! parabéns, kra! =)

12 December 2004, 01:16 PM

12 December 2004, 01:30 PM
Very good , I loved. The shades , lighting are the best . Great mood you got there.

12 December 2004, 02:12 PM
"Clients sure love your work much more than your family! "

Sad, but true!

Congratulations once again! Very beaultifull stuff.

Vou fazer minhas minhas compras de Natal lá! Só pra prestigiar! hehe


12 December 2004, 02:26 PM
simple yet warm and so christmassy, stunning work.
keep it up guys.

12 December 2004, 02:53 PM
Very good work!!! :thumbsup:

I love the cartoon style

5 stars

12 December 2004, 03:31 PM
very nice!!

great concept, environment, characters... and all made in brazil hehe


12 December 2004, 08:54 PM

Lovely work guys!! animation, lighting, colours, everything fits perfectly!!


Vitor Vilela

12 December 2004, 09:14 PM
What software was used?

12 December 2004, 10:29 PM
3 weeks!!! :buttrock:
I loved the art direction!Nice animation!Very cool work guys:applause:


12 December 2004, 02:19 AM
You Seagullsfly guys are really a bunch of talented artists. :)

That's no exception to your other great works. Keep inspiring.:thumbsup:

12 December 2004, 10:14 AM
The software used in the production were mainly 3dsmax 6, after effects and photoshop.


12 December 2004, 10:37 AM
I adore the Christmas Mood!

12 December 2004, 07:20 PM
Hy Cadinho, every thing cool? It´s great to see this kind of animation made in Brazil. Seagulus rocks!

I liked the concepts, it´s very similar to the final work. Happy 2005 for you guys, my wishes are in the thread
A Gift from Santa Claus (

Guilherme Lopes

01 January 2005, 01:37 PM
oh.....very very nice!

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