"Sony Corp will launch its popular PlayStation 2 game console in China next month, saying it must be "courageous" in the face of rampant piracy that has plagued the vast potential market.
The machine, which debuted in Japan in early 2000 and the United States in late 2001, will hit Chinese shelves on December 20 with a price tag of 1,988 yuan ($240). That compares to $179 in the United States.
"We have to realize the reality, that piracy cannot be controlled 100 percent, not only in China but also in other parts of the world," Sony China Chairman Hiroshi Shoda told reporters Friday in an upscale Beijing cinema. "We have to be courageous, to face the reality." He declined to give sales projections. "