Toyota Yaris Sedan commercial

[Jaycee77]

Very nice work there, well done. The Yaris looks alot like the Corolla to me from the commercial here.

Great work though congrats on a job well done!

[Katachi]

Good job Thirdy! :thumbsup:

[ChrisCousins]

Crazy! I like it a lot. Congratulations on getting something this edgy as far as this. Toyota are really breaking some boundaries with their advertising lately, good to see. Hope it works well for them - and you!

Cheers - Chris

This is a Toyota commercial i've recently worked on with Zeitguised studio and the Rokkit production company.

I've contributed with modeling refinements, backgrounds refinements and the whole shading/lighting/rendering of all the scenes. Everything has been done with CINEMA 4D, from start to the end.

http://thirdeye.cgcommunity.com/YarisSedan.mov

You can find a mirror on the rokkit.tv website but please use my link if you can, i don't wanna hammer their servers.

http://rokkit.tv/video.php?director=13

[SheepFactory]

Lovely commercial man , saved to my inspiration folder :)

*plugged

[navichana]

It's really great, nice work. Well Done!

[mv]

Very cool work Alberto! :)

[ChewyPixels]

Sweet! :thumbsup:

Job well done.

[slice56]

sweet stuff man!

[Ls3D]

Nice piece of work, but I do not like some of the effects, the red areas look like a bad rotoscope (or budget) crossing faces?, and that vertex explosion looks like something went wrong in C4D. It has some interesting ideas, guess I just prefer the Scion spots I have seen.

-S

[shtl]

Splendid!
Magic!
Modern!

Well done, if all commercials could be like this one, i'd watch them more often ;-)

Congrats!

[Baldasseroni]

Nice piece Alberto , lovely stuff , keep rockin`! :beer:

Ale

[Edge]

Hey,

This looks great! Strange, but something new...

Got a bigger version?

Cheers.

[flyingP]

clever :thumbsup:

[blasphemy3_d]

ey!

Great job an the animation. I love the backgounds and the car.

Congrats!

[EricLyman]

Looks like this was quite a bit of fun for you. I especially like the vert smear/explosion deformer :)

[Sceme]

It's nice. But i would have some critism.

At one point when it breaks appart when floating over that railroad it seems like it's been just cheaply noised mesh. and you can see it well when you look at it frame by frame.

Another critism comes from the soundwork. It really almost hurts ears at somepoint and the lady's voice at end gets drown under the effect sounds.

I am sorry to this really pointless critism but just thought i could say it.

Nice work anyway :)

[turx]

great work alberto! especially the lighting and shading! it's nice to see your work on tv commercials :)

i like the stadium shots a lot.

also very clever usage of boolean =)

[monovich]

great work! I like the unusualness of it. I gotta try cinema one of these days...

[Ludenhud]

Great work man, that commercial have been aired for weeks on tv now. I'm really impressed

[m_luscombe]

Wow, home page material? Really?

I hate to say it, but it's random. Pointless. What does the soccer field or the train tracks have to do with the car? Or any of the floaty doodads and effects, for that matter.

Nothing about this commercial makes the car in any way attractive. Frankly, it doesn't really say anything about the car at all.

Sorry, man. Maybe it's your art director.

Were you given a brief or a storyboard to work from?

[unwrap]

Interesting concept.

[shtl]

Wow, home page material? Really?

I hate to say it, but it's random. Pointless. What does the soccer field or the train tracks have to do with the car? Or any of the floaty doodads and effects, for that matter.

Nothing about this commercial makes the car in any way attractive. Frankly, it doesn't really say anything about the car at all.

Sorry, man. Maybe it's your art director.

Were you given a brief or a storyboard to work from?


well, i wouldn't dare answering for him, but looks like they are public for this: me at least!
Say what? Random what? This car will change your life? Usefull for the family? Perfect for girl take away? The prouf of noble elegant winner guy...?

....


Just like this kind of soundtrack, "random" can be funny, funky, and pleasant for.... some people... Maybe what the commercial says isn't for your public?

But it's my opinion, maybee it doesn't fit Thirdeye one.
I was just so happy to watch it :)
Nice change, just enjoyed it. :beer:

[ThirdEye]

Were you given a brief or a storyboard to work from?

As i said in the first post i'm not responsible for the animation nor for the concept, which obviously has been done by the director. All i did was "technical" work: modeling, shading, lighting, rendering. That's it.

Everything rendered in one pass with no GI and almost no raytraced reflections at all, some Ambient Occlusion. No compositing as far as i know, just one single pass. Average rendertime (at least on my AMD 3500+, dunno on the farm): 1 minute.

[flingster]

nice work thirdeye...you got panache for cars amongst all your other 3d skillz.
don't like the blue car bit back on front but can see why you used it..minor detail on a v hip piece. frontpage again...you're making this a good habit keep it up bud some fine work. laters

[Windmill]

Good work but I have some criticisms.
The physics on the car were totally wrong, the car appeared to have no weight, in some shot it was even bouncing around, rubbish. I think I saw some vertices flying out at one point, obviously they hadn't been weighted properly, similarly sometimes the insides of the car would fly out and around everywhere. Whoever did the motion tracking on that should be shot, the car looked floaty and noisy, hard mistake to make considering the shots are locked off. I also think you should check the frames coming out of your renderer, some parts bits of the car are missing in some shots and I wont even start with the render glitches everywhere.

[agasco]

wow man, great job! i really like the animation just before going to the railway....awesome comercial:thumbsup:

[hhssuu]

Man i've watched this add on TV for a while now and i LOVE IT, so alsome, the best ad i've for a long time. Really Really good job mate!!

[AkaKico]

Killer work ThirdEye! All one pass, incredible!

[Aneks]

Seen this on televsion abit lately and was more than a little shocked to hear the zeitguised where involved as it is so identical to the work conducted fro the Honda civic launch :

http://www.lostinspace.com/htm/news/news-honda-civic.shtml


Admittedly is a great look but did the client just come in and ask for a redo of the civic ad with a different car ?

[amsams]

average render time 1 minute? , i guess 1 minute a frame?

[Chadman]

Unreal ThirdEye !!!
This TVC has been running in Australia for about a month now and l mentioned to the local Toyota Dealer that l do TVC's for that the new Yaris ad just looked amazing.
It's great to know that this sort of work is coming out of C4D, now if l was Maxon l would be screaming to get that on their gallery!

ThirdEye l've just got 2 questions...

1. Are some of the backgrounds just background plates that you brought into C4D or is everything in each shot including cars modeled?

2. With the Yaris & the F1 car were you supplied by Toyota with orthorgraphic blueprints or technical drawings for your refernce or did you just have to find what you could on the web?

Thanks.
Chad

[Triple G]

Wow, home page material? Really?

I hate to say it, but it's random. Pointless. What does the soccer field or the train tracks have to do with the car? Or any of the floaty doodads and effects, for that matter.

Nothing about this commercial makes the car in any way attractive. Frankly, it doesn't really say anything about the car at all.

Sorry, man. Maybe it's your art director.

Were you given a brief or a storyboard to work from?

I've got to agree with m_luscombe here...I'm really not feeling this at all. The best thing I can say about it is that the lighting is pretty well done, and matches the environment well. But the art direction is pretty terrible in my honest opinion...what is the whole point of this ad? What the heck are they trying to say about the car? It's part race car? Then it's revealed that there is yellow/black caution tape all over the car's frame...? But it's ok because driving it will make you want to be in a marching band? Call me thick, but I don't get it... :shrug:

The transitions in the car transformations are especially disconcerting...there seem to be many stray points of the mesh that shoot off uncontrollably...prime example is the one where the car is floating and explodes...it looks like a point jitter operation gone horribly wrong, not "cool" or "trendy" as the director probably thought it might.

Sorry ThirdEye, nothing personal...just my impression, for whatever it's worth.

[ThirdEye]

average render time 1 minute? , i guess 1 minute a frame?

yes, per frame of course

[Saku-Pekonmaki]

IMHO nice add.

I really like the "strange´iness" of this add.

I dont think that couple of the crits on this add are fair. I like how its on a strange way showing the details that come with the car, but ofcourse its not for all simple minded to figure that out .

"but somehow those kind of crits always end up coming from people who make their websites with quicktime or use bmp instead of jpg and gif or people who use 3ds max 3.1"

[ThirdEye]

1. Are some of the backgrounds just background plates that you brought into C4D or is everything in each shot including cars modeled?

2. With the Yaris & the F1 car were you supplied by Toyota with orthorgraphic blueprints or technical drawings for your refernce or did you just have to find what you could on the web?


1. The backgrounds are photographs i retouched and brought in C4D, some of the buildings and elements in the 2nd and 3rd scene were modeled and camera mapped to get the right reflections on the car

2. The F1 car, like the blue Prius and the concept car were supplied by Toyota and needed no modeling refinements at all, i guess they came from the CAD data. The Yaris model on the other hand has been modeled by hand and i had to refine the model they gave me (smooth some parts out here and there, change the topology if needed, remodel some parts and so on)

[ThirdEye]

what is the whole point of this ad? What the heck are they trying to say about the car? It's part race car? Then it's revealed that there is yellow/black caution tape all over the car's frame...? But it's ok because driving it will make you want to be in a marching band? Call me thick, but I don't get it... :shrug:

It's not that difficult, just listen to what the voice says "all of toyota's big ideas in one small car", that's it. That's why you also see a Prius, a F1 Toyota and the Concept Car.

[Triple G]

It's not that difficult, just listen to what the voice says "all of toyota's big ideas in one small car", that's it. That's why you also see a Prius, a F1 Toyota and the Concept Car.

Ok, my apologies...I didn't catch that before...the music came on unexpectedly loud, so I must've turned it down too far and missed the voiceover. Makes a bit more sense now. Regardless though, I still stand by my other comments.

[michaeli]

Cool work as usual, thanks for sharing! :thumbsup:

[JasonLin]

no composition........are u kidding...
good job man:thumbsup:

[RaoUUUL]

Had to respond, one the best car commercial ive ever seen. next up would have to be that dancing transformer car. Awesome work. cheers.

[Zendorf]

I have also seen this one on tv a few times and it certainly gets your attention! Very creative use of deformers and booleans, and certainly using C4d to its full effect.

Just wondering which studio this was done with, as I thought it would have been an Australian one?

[chi]

I've got to agree with m_luscombe here...I'm really not feeling this at all. The best thing I can say about it is that the lighting is pretty well done, and matches the environment well. But the art direction is pretty terrible in my honest opinion...what is the whole point of this ad? What the heck are they trying to say about the car? It's part race car? Then it's revealed that there is yellow/black caution tape all over the car's frame...? But it's ok because driving it will make you want to be in a marching band? Call me thick, but I don't get it... :shrug:

The transitions in the car transformations are especially disconcerting...there seem to be many stray points of the mesh that shoot off uncontrollably...prime example is the one where the car is floating and explodes...it looks like a point jitter operation gone horribly wrong, not "cool" or "trendy" as the director probably thought it might.

Sorry ThirdEye, nothing personal...just my impression, for whatever it's worth.

I agree with the whole boolean comment...think it could have worked if it was some thing that appeared though out the ad...so consistancy...

caution tape is showing of saftey...ala the markers that apear below the wheels as in crash test...the marching band is to show off the audio component of the vehicle...I guess the football field could give the marching band kinda vibe...

anyways I think it's a good commercial, great peice to have under your belt alberto.

[ODoul]

I think the work you did is good. Didn't make me want to buy the car (not your fault). Not too crazy about the red.

[ThomasLC]

I like the "low-tech" approach ;), the missing polygons, render artifacts and the raw 3D look…

it is nice to see a work like this accepted for a TVC.

People like paintings with visible brush strokes, make them artfull to them, now they start to understand CGI so CG artists won't have to hide the technical work behind a CG image.

This is what I like most in that commercial : 3D boolean is great but it comes with errors, it is a 3D tools visible stroke !

interesting…

toma

[avinashlobo]

Good work but I have some criticisms.
The physics on the car were totally wrong, the car appeared to have no weight, in some shot it was even bouncing around, rubbish. I think I saw some vertices flying out at one point, obviously they hadn't been weighted properly, similarly sometimes the insides of the car would fly out and around everywhere. Whoever did the motion tracking on that should be shot, the car looked floaty and noisy, hard mistake to make considering the shots are locked off. I also think you should check the frames coming out of your renderer, some parts bits of the car are missing in some shots and I wont even start with the render glitches everywhere.Heh. :thumbsup:

I was taken aback at first, but I definitely like this ad. It flows free, random & looks absolutely fresh, doesn't rely on wide-angle shiny chrome shots or close-ups of the headlights & just simply looks great.

Good stuff.

[Eidan]

Really innovative Alberto!! Nice peace of creativity

[Scob]

Wouaw...
Great stuff...
It s a really sweet and clean work..:thumbsup:

[chenga]

LOVE IT! LOVE IT! The overall feel is like listen to a piece of electronica mix.
The soccer field really tag along with the coming of world cup.

I like the xploded part as a transition to the following shot. And, I really amaze the whole thing is rendered in a single pass. C4D really change my perception in its rendering capabilities.
And, as for me, not a seasonal pro, I would say no one is gonna play a tvc in tv frame by frame. I do agree the boolean got some minor problem if u play it frame by frame. In general, it is really eye catching piece of tvc.

it is a great work as a tvc which always in tight deadline.

[ThirdEye]

Just wondering which studio this was done with, as I thought it would have been an Australian one?

Zeitguised, they're german.

[parameterized]

Looks really great.... wish there were more abstract ads like that floating around.

Music sounds like Plaid if I'm not mistaken.

[Ego]

Alberto! Good job. I really really love it.!

[Stimpy]

Seen this on televsion abit lately and was more than a little shocked to hear the zeitguised where involved as it is so identical to the work conducted fro the Honda civic launch :

http://www.lostinspace.com/htm/news/news-honda-civic.shtml


Admittedly is a great look but did the client just come in and ask for a redo of the civic ad with a different car ?

its not the first time they recycled it either...

http://www.newstoday.com/cinema/film.php?id=33

[hamid747]

http://nh.masterlenz.de/3dmovie.html
I hope you Enjoy It!

[frankybouba]

Great ad, quite new and experimental. And the music is very nice too. Don't listen too much to what the people who don't like it are saying...When someone bring something new, it's always like that...I think your ad disturbed them, that's a good point :buttrock:

[sergioKomic]

GREAT work Alberto! *****!

[JacquesD]

Really cool stuffs ThirdEye !

The ripper.

[vrexplorer]

Realy congrats mate....

This is realy a great CREATIVE hardwrokin job....congrats

:applause:

[P.Alexander]

wauw amazing, very inspirational ! :thumbsup:

[Phredrek]

um wow!

very very nice integration of abstract 3D and realism. usually you don't see it done as well as that and have such style.

very nice. definately something I'll keep in my archives!

Frederic

[azshall]

Seen this on televsion abit lately and was more than a little shocked to hear the zeitguised where involved as it is so identical to the work conducted fro the Honda civic launch :

http://www.lostinspace.com/htm/news/news-honda-civic.shtml


Admittedly is a great look but did the client just come in and ask for a redo of the civic ad with a different car ?

Cool spot!

Also reminds me a lot of this Autechre music video called Gantz Graf.

http://video.download.com/3800-11168_53-1978.html

Gantz Graf is obviously not a car commercial, just the execution of the way the geometry is handled.

az

[williamsburroughs]

Very nice work Alberto. Thanks for sharing...and thanks to the others for the links to the other bits...very inspiring.

I love the freshness of chaos in order in the morning. :)

[ThirdEye]

I love the freshness of chaos in order in the morning. :)

yeah, it smells like victory, you're right Col. Kilgore :D

[loocas]

Whoa! This is sick man! :buttrock:

Very stylish! Very cool! :thumbsup:

http://forums.cgsociety.org/images/rating/rating_5.gif, no doubt! :beer:

[Gabriel Askew]

Really, really cool. I don't think I can remember seeing a car commercial that actually presented the ideals of the car in such a poetic and cohesive way. Beautiful work.

[friedpixels]

the zoo. and the honda piece are also done by same company.
seems all these car ppl want the same thing..
:P

[danielkenobi]

]About the comercial, is nice, althoug the technical issues of the bolean I tought at start that it were introduce in post je je je but yea they look bad :-P
How come a frame of this can render in one minute there are a lot of elements, does some body agree with me? is just too low the render time. Or I am very crappy and allways make heavy renders ja ja Nice music But I didnt understand a word of what the girl is sayin.

hamid747: Why do you post your animation here?

[Tilstrom]

pretty cool man, nice work. :cool:

[JoelOtron]

Incredible!

Congrats on making front page

[DesignDawg]

its not the first time they recycled it either...

http://www.newstoday.com/cinema/film.php?id=33

Lame, lame, lame.:shrug:

[JoelOtron]

Lame, lame, lame.:shrug:

So---- Zeitguised does an experimental in-house promo which they add to their reel.
Toyota sees it and says--"I want our commercial to look like that"--and they pay them a ton of dough to do a new one. I noticed some popular clip art 3d models there (if Im not mistaken--I may be) which makes the in-house--spare time--theory seem more possible. It would be different if the clip was from a competing studio for a competing product.

EDIT--whoops hadnt seen the Honda ad.
Oh well. There have been some very long threads about this kind of thing (ie: jumping on whatever style is hot and duplicating it) on mograph.com.
Lots of ways to look at this kind of situation from an ethical standpoint. In the end--still looks cool to me.

[ThirdEye]

Lame, lame, lame.:shrug:

I see nothing "lame, lame, lame" in using a distinctive style for a serie of commercials, would you say Meats Meier's work is "lame, lame, lame" because he keeps using the same particular style for his characters?

[ThirdEye]

How come a frame of this can render in one minute there are a lot of elements, does some body agree with me? is just too low the render time. Or I am very crappy and allways make heavy renders

There's no global illumination and almost no raytracing at all, i carefully subdivide my low poly meshes so i can use just one subdivision at rendertime, we're rendering at PAL res, i wouldn't expect anything more than one minute per frame from a decent renderer.

hamid747 (http://forums.cgsociety.org/member.php?u=219745) vbmenu_register("postmenu_3449758", true); : Why do you post your animation here?

where else should i post it? :shrug:

[Stimpy]

I see nothing "lame, lame, lame" in using a distinctive style for a serie of commercials, would you say Meats Meier's work is "lame, lame, lame" because he keeps using the same particular style for his characters?

point is that they developed the style not for the commercials, but for some independent piece they made about 2 years ago. im trying to think up an analogy to your meats meier comment but i cant find a truly fitting one, because on the one hand you have a characteristic style which he already applied to several of his works and on the other hand you have a single work that basically got rebranded into two commercials. it would be like taking an old meats meier head, slapping some ray bans on and pronto the print ad is ready, and 90% of the viewers would think its fresh and exciting.

its a business after all, and i sure am blaming no one for recycling some old idea of theirs, its just it always does leave kind of a stale taste in my mouth. see pleix and their audi commercial a while ago ( http://www.pleix.net/films.html (click on Sometimes) vs http://www.visit4info.com/details.cfm?adid=20034&type=coolad&startrow=91 ) or apple vs postal service, etc. ( http://www.eliteproductionswi.com/apple-ps.htm )

[snowkiwi]

Brilliant.

[m_luscombe]

You know, I'm a big fan of experimental work, and I'm really gunning for 3D animation as an artform rather than the transparent sales vehicle it has become.

If the metaphors in this peice had been more developed, or if the pacing of the animation had more of a connection to the music, or even if the effects had more of a "wow" factor, maybe I would have enjoyed it in spite of myself.

I just see it as a symptom of companies jumping on a "arty + 3D" bandwagon that's dilluting the impact of the format as a whole.

Sorry to interject that into your thread. Enjoy the kudos you've received. You're obviously connecting with someone's idea of cool.

[danielkenobi]

where else should i post it? :shrug:

I mean why hamid747 post a link to his animation inside your thread :rolleyes: yours is ok lol:p

[DimitrisLiatsos]

Cool work man..how come i haven't seen it here in Athens yet?...arghhh, i was kinda happy to see your work on tv commercials :beer:.

[ThirdEye]

Cool work man..how come i haven't seen it here in Athens yet?...arghhh, i was kinda happy to see your work on tv commercials :beer:.



It's because it's for TOYOTA Aus ;)

[DimitrisLiatsos]

Aahhh...got it...but again...i hope it plays in Greece sometime ..i wanna brag around that i know the guy who did it..heheh :beer:.

[penartist26]

hey man thats cool commercial u gt there, simple but unique & stylish great work indeed

[alferg]

hmm, interesting that something as weird & edgy as glitch music/glitchy 3d is now mainstream TVC fodder... i guess that's the way it tends to go - everything underground is eventually apropriated by the mainstream.

im sure the creatives behind this TVC have been watching old Autechre videos - not that there's anything wrong with that - props to them for digging deep to find inspiration.

http://youtube.com/watch?v=tD3cmXsAtAI&search=autechre

[alferg]

oops. cant delete this.

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