View Full Version : Nextel Rock Cell phone commercial
bbKixx 04-16-2005, 08:36 PM Hello,
I finally finished this commercial after along time of stop and go work. I would love to someday switch careers and work at a studio that produces television commercials, and other forms of advertising. I hope you find my first attempt at creating a commercial enjoyable. I look forward to your feedback.
click here or right click save target as. (9 megs)
http://mindmatterproductions.com.istemp.com/NextelRocklo-res.mov
You can see some hi-res images here.
http://www.cgtalk.com/showthread.php?t=212832
thanks,
bbkixx
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rxgeez
04-16-2005, 09:18 PM
I think it pretty sweet. A couple things though. Shouldn't the speakers around them be facing out towards the crowd. Also I think the text is a little small, not too bad in the yellow but at the end the sign is a little small under the NEXTEL.DONE. Other then that is cool.
How come there are no microphones in front of them? Also it would of been sweet if you gave the guitars cables coming out of them as if they were pluged in. Cool though.
neiy0
04-17-2005, 02:38 AM
I agree with rxgeez with everything, except the speakers. Speakers are supposed to point inwards. Also I think you could have worked better on the textures. The animation is alright, but I would recommend trying some things out with animating a sack or a pillow case, so that you can work on stretch. The cellphone feels like it can't move much, and therefore it doesn't have much expression to it.
Cheers :beer:
-Neil
bbKixx
04-17-2005, 04:24 PM
Hello,
Thank you for the responses. The lettering at the end maybe alittle small on this lo-res version, but when you watch it on a TV it's not so bad.
The animation is a bit stiff as well, but I wasnt going for a squash and stretch, or bouncing ball look. I wanted them to look like real cell phones rocking out and have a style similiar to the old MTV commercials, were real world objects were stop animated and it had a choppy silly movement.
Im curious as to what everyone thinks of the camera direction of this project. I would really appreciate some critiques on that as well.
Thanks,
bbkixx
Captain Spalding
04-17-2005, 07:41 PM
Hey,
I definately liked the commercial a lot. I feel, the commercial shows that your not restricting yourself to the norm. Too many people are animating sacks, balls or little green aliens running around. I applaud your ability to make a cell phone commercial that stays true to the product. The commercial, I feel, captures attention by realistically (in an animated, rock n' roll way) portraying the product in an artistic, in your face, way!
I definately can tell this took some time. The way your camera moves shows that you have a very aware sense of flow. Flow is important, without it, you will lose viewers. But I wouldn't worry about that. Kudos!
Pepe99
04-17-2005, 10:14 PM
Hi,
First, I want to congratulate. I's really nice commercial. Specially animation, I like it a lot.
But....... :) If I was You I will add more lights, different colors of course. Something familiar to disco party, concert!!! ;) then the commercial will be more "live" more dynamic.
And my second critiq is about the text on that yellow backround.
Size is ok. but that logo on the end of animation could "fly" on full screen, and then fade out.
And thats all folks! :) Also great animations and idea if I don't mention :P
Regards, Pepe.
bbKixx
04-18-2005, 05:41 PM
I enjoy hearing ppls suggestions on how they would improve the commercial.
I really like the disco lights idea, but everything I know about lighting I learned from doing this project. Next time ill be more able to do something like that.
I also really like the idea of having the logo at the end fly up to full screen. That's one I never thought of.
keep them coming guys.
thanks,
bbkixx
DerangedOn3
04-18-2005, 05:54 PM
My two cents.
I think the lighting needs work, however, I understand just starting with lighting myself. . yeesh. The animation is kinda boring (not to be rude) You could add some character to the phones. Also, all the camera movement is a bit slow . . . with a piece like this you want to convey excitment, get the customers pumped up to get their brand new phones and service plans. Make thos phones bang their heads, jump up and down, squash and stretch. A crowd would be nice too, some surfing and what not, some stage dives. . Just my suggestions. I know all that is very involved but in the end (being that this is an advertisment) It would help the piece and the product. THere is a pepsi commercial playing right now that shows almost exactly what im talking about. Also, try stylising the guitars some.
Patrick
bbKixx
04-19-2005, 12:58 AM
Thanks for the input DerangedOn3. I will admit that some of things you mentioned (not the squash and stretch though I wanted the chop look) I had thought of. In the end having an audience was to much for me to handle, and with no audience there can t be stage diving. There is no excuse for the head bang though, I probably should have put some headbanging in. As far as the guitars go, those were my first poly to sub D objects I ever created. That was about as much style as i could squeeze out. In case anyone is curious, the rest of the models were created using nurbs, with some small add ons created with polys.
Thanks again,
bbkixx
Cool stuff, you could add cables and turn the speakers but these are secondary elements. Try animating the phone screens? put a glow on and make the faces express each of the members individually, like graphic equalisers going up and down to the musica!
Prest
muttoab
07-25-2005, 08:29 PM
turn the speakers
Prest
Except these are monitors, not speakers so they are facing the right way.
MUTTOAB
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